GEKA's Pioneering PCR PP Selected as a Finalist for MakeUp in Paris Innovation & Trends Awards

08 May 2024
GEKA GmbH

We're proud to announce that GEKA’s pioneering post-consumer recycled polypropylene material has been selected as a finalist in the packaging category of the prestigious MakeUp in Paris Innovation & Trends Awards 2024!

The first-of-its-kind, formulation-compliant material is redefining the standards for sustainable cosmetics packaging by matching the performance and color brilliance of virgin materials while reducing CO2 emissions by 75%.

"It's an honor to see our efforts in sustainable packaging innovation recognized on such a prestigious platform," said Stefanie Gunz, Head Global Marketing at GEKA. "This nomination is not just a win for GEKA but a win for the future of sustainable beauty solutions worldwide."

Join us at MakeUp in Paris from May 29-30 at the Carrousel du Louvre, Booth J20, to see our PCR-PP material in person and explore its incredible benefits.

For more information get in touch with GEKA

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Abigail Mackay
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Created 08 May 2024
Modified 08 May 2024
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